The Harris Poll EquiTrend annual study has revealed which household brands Americans rank highest in brand equity, and the study’s cleaner brand of the year is Lysol All-Purpose Cleaner. The survey includes more than 38,000 Americans and measures their levels of quality, familiarity, and purchase consideration with studied brands—1,500 of them. Lysol All Purpose leads in brand equity, according to Harris. Interestingly, quality is the area where most of this ...